During the Qixi war campaign, the entire Beiqi was bustling with activity.
It was always the players âhappiest time when the officials gave out the benefits. After all, such an opportunity was too rare.
During the event period, because of the existence of Event 2, the long-standing resentment of single players also erupted at this time.
Underworldâs festive decorations made the âChinese Valentineâs Dayâ atmosphere very intense. The entire place was filled with romantic colors. However, some single players did not think so.
In their eyes, the Qixi Festival had nothing to do with romance, but it was definitely a happy event.
The feeling of breaking up couples with her own hands was both cruel and happy.
Many single players turned into lone wolves under the moonlit night, wandering around the Beiqi region in search of couple players.
Some overly single players, after completing their Qixi Festival quests, still refused to stop and continued to look for couple players. He even made a provocative declaration in the event chat:
âItâs impossible for a âMagpie bridgeâ to be successfully built tonight. They are all illegal buildings and must be demolished. We, the single w.a.n.g demolition team, enforce the law impartially, and we hope that all couples who are in love with each other will know their way and stop showing off their love. Otherwise, weâll find you even if we have to dig three feet underground and tear you down cruelly!â
In the face of the âbreaking upâ players who had transformed into 'single dogs,â the couple players trembled in fear. They could only hide everywhere with the players of the opposite s.e.x to prevent the crazy single players from ruining the mission progress.
As a result, a Grand âcat-and-mouse gameâ was staged in the entire Beiqi great region.
When midnight arrived, the bell that signaled the end of the event rang throughout the entire Beiqi great land.
However, on this day, the number of players who could complete the coupleâs mission and successfully build the âbridge of Magpiesâ was very few.
After all, the number of single dogs who had transformed into âERHAâ was too large and too brutal âŚ
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After the Qixi Festival ended, the players âlives returned to normal.
On this day, Lu Wu was observing the daily situation of the players through the artifact when his phone rang.
There were only a handful of people who could get through to him now. He picked up his phone and took a look. Just as Lu Wu thought, it was Wu Guoyi.
After picking up the phone, a familiar voice came through.
âBrother Lu, did you miss me?â
Why would I miss an old man like you? Lu Wu thought helplessly, but of course, he couldnât say it like that,â
âBrother Wu, is there something wrong? You wouldnât have called me if you had nothing to do. â
âHaha, why canât I call you if thereâs nothing? however, thereâs something I need to discuss with you this time.â
âIâm listening, go on.â
âItâs like this, the Guild is lacking soul coins recently, and our days are too hard. Give me ten million soul coins as support, so I can speed up the development of the Guild!â
Lu Wu was speechless.
âHaha, Iâm just joking!â While Lu Wu was still in shock, Wu Guoyiâs laughter could be heard again.
âYou wonât give it to me even if you really want it!â Lu Wu said unhappily.
âYouâre so stingy. No wonder the players say that youâre the most stingy official. You live up to your reputation!â
âLetâs get down to business, or Iâm hanging up!â
âNo, no, no. Itâs like this, thereâs going to be a global gaming convention âE3â in Los Angeles, the United States. Iâve received an invitation from the organizer, and theyâre willing to provide a game booth for war online, so I wanted to ask for your advice!â
Hearing this, Lu Wu couldnât help but be stunned.
As the worldâs largest gaming convention, how could Lu Wu not have heard of it? he also had some understanding of E3.
E3 was one of the four major international gaming exhibitions, and the games that could make it to E3 were basically the flags.h.i.+p games of every game manufacturer. E3 was a grand event for players all over the world, and it was also a promotional day that all gaming studios attached great importance to.
There were also other gaming conventions of the same status, such as Tokyoâs LGS, Cologne gaming convention, and Chinaâs video game exhibition.
However, compared to these gaming conventions, E3âs influence was undoubtedly the greatest. Every year at this time, the surge in tourists in Los Angeles was proof of this.
In comparison, Chinaâs video game exhibition had the weakest influence in the video game industry.
This was because at E3, the players were there to watch the game, while the players at GJ were there to watch cosplay girls, and the game was second, which was basically the consensus of the players.
Therefore, in terms of influence, E3 was undoubtedly the strongest.
In Lu Wuâs opinion two years ago, attending E3 was something he didnât even dare to think about, because he was just the operator of a small game website with no traffic, and he couldnât come up with a decent game.
He just didnât expect that he would personally receive an invitation from the organizer.
After a brief moment of surprise, Lu Wu was very calm.
The main reason was that he was now very indifferent to reality. The things that were out of reach in the past no longer seemed so desired now.
âBrother Wu, why donât we just forget about it? Iâm not interested in doing this!â Lu Wu thought for a moment and said.
âDon ât, video game media from all over the world will come to this event. Itâs a good opportunity to expand the gameâs influence. Although war is very popular now, there are still many players around the world who still stick to their games and have not played war. After all, there are too many games in this era. If we want to continue to expand the number of players, the quality of the game is not enough. Publicity is also extremely important!â
When Lu Wu heard this, he felt that what Wu Guoyi said did make sense.
Now that the five servers of conquest had been launched, the next thing to do was to slowly devour the number of players of other games and add them into the conquest.
Just as Wu Guoyi had said, although conquests were very popular now, the quality of the game alone could not pull all players into the conquests. This was because it was a completely different concept to experience the game in person.
Just like back in the day, no matter how popular 3D games were, many players still stuck to web-based games.
No matter how bad the quality of a game that cost 999 Yuan was, it could still make a lot of money every year with his overwhelming publicity.
The importance of publicity could be seen from this.
Of course, in comparison, quality was the most important.
Under the condition that the quality was guaranteed, the conversion rate of publicity was very high.
It was like two games being promoted at the same time.
A game of poor quality could attract 1000 downloads with each promotion, but many players would uninstall after playing for a few minutes. In the end, only 10 players would continue to play, which was 1% of the player conversion rate.
A good game, coupled with strong publicity, would have a high conversion rate.
And the quality of punitive expedition online didnât need Lu Wu to prove it. The players of punitive expedition had already shouted the slogan of âworld number oneâ.
Coupled with the promotion, Lu Wu felt that if the conversion rate was lower than 95%, it would be a failure.
Even 100% wasnât a problem.
This was because this game had all the advantages of other games, and also advantages that other games didnât have.
Players of all kinds could find happiness here, such as the scenery party, the hamster party (collector), and the cultivation party.
This game combined all the game modes at this stage. Even players who didnât like fighting could still find endless fun here. In addition, it was 100% realistic, and the physical increase brought by leveling up made it no exaggeration to say that the conversion rate was 100%.
And now, what Lu Wu needed was a way to let those players who had never been in contact with war and were still playing other games to get in touch with this game.
Then publicity would definitely be a breakthrough.
E3 was a platform for such âpremium gamesâ to be promoted. As long as they could s.h.i.+ne in E3, the name âwarâ would once again resound throughout the gaming world.
From the looks of it, Lu Wu was suddenly a little tempted.
Furthermore, the E3 informant had given them a lot of face this time, actually providing a free game booth for the battle.
In the past, such a situation had never happened.
In order to enter the E3 gaming expo, many gaming companies had to invest a lot of money in this area. Under normal circ.u.mstances, the price of an internal game booth was 200 million. The current price is about 20 million dollars, and inflation in 300 years is set at 200 million.
However, this didnât mean that one could enter the game. The quality of the game was also a threshold.
Therefore, taking the initiative to invite and provide a booth for free was enough to show how much importance the E3 organizer placed on conquests online.
After thinking about it carefully, Lu Wu suddenly became interested.â
âBrother Wu, if thatâs the case, then I agree. However, youâll be in charge of contacting the E3 organizer. I wonât be going!â
On the other end of the phone, Wu Guoyi was speechless,â
âYouâre letting me handle such a big matter?â
âSince youâre the only representative for the conquest of foreign servers, itâs the same if I hand it over to you. When the time comes, Iâll provide support in terms of gaming and will personally attend E3. As for other matters, I wonât be partic.i.p.ating!â
From Lu Wuâs point of view, there were too many things to deal with when he contacted the E3 organizer.
For example, the planning of the booth, the production of the game figurines, the introduction of the game content, and so on. These things were too c.u.mbersome and Lu Wu didnât want to do it himself at all. It was more appropriate to hand it over to Wu Guoyi, who had been operating the campaign around the country.
âYou said that Iâm the person in charge of the external server, but I donât have any game rights!â Wu Guoyiâs voice was filled with resentment from the other end of the phone.
âHahaha, thatâs enough. Donât forget that when you were bullied in the game, I gave you 100 soul coins to help you get your revenge!â
âThen how about I ask you for 1 million soul coins as support now?â Wu Guoyi quickly followed Lu Wuâs topic and asked.
âAhem, this ⌠The cell phone signal isnât very good. Brother Wu, is this all youâve got? Iâll hang up first!â After that, Lu Wu Hung up the phone without any hesitation.
What a joke, one million soul coins, that wasnât something that could be conjured out of thin air.
Perhaps Wu Guoyi was really in need of soul coins. At that time, Lu Wu felt that he was in even more need of soul coins.
Not to mention the soul coins consumed for each major serverâs construction, update, and activities, the emperorâs mirror that he had cultivated also burned soul coins. As for the soul coins, Lu Wu had already made up his mind that he would never sell them outside of the game.
After all, even when Lu Wu was really poor, he only sold ye Xue âer for a few hundred soul coins.
Now that he was not short of money and could afford to raise little Bei Li, Lu Wu would never do something stupid like exchanging soul coins for cash again.
During the conquest and construction, Lu Wuâs mentality had also been changing.
Two years ago, when the war had just started, Lu Wu was extremely happy when he exchanged his soul coins for hundreds of thousands of cash.
But now, in Lu Wuâs eyes, cash was just a string of numbers, while soul coins were an all-rounded currency.